Background information
FoodieHut is a social enterprise that runs FH Cafe, a chain of cafes that primarily hire elderly
staff, and it currently operates in local secondary schools and junior colleges. FH Cafe’s school
branches have become less profitable following the pandemic, so they are looking at expanding
into commercial locations in Singapore to keep the business viable.
How can FoodieHut succeed in expanding FH Cafe into the local commercial market space in
Singapore?
